What's Working
Retail
Results
Collective Ad Index
 
Clickthrough Rate
Average Interaction Time
Average Interaction Rate
Campaign Volume
  • High Marks
    Click Through Rate; Interaction Rate and Time
  • Provider
    Oggi Finoggi
  • Targeting
    Behavioral Targeting
  • Insight
    This Kenneth Cole campaign shows exceptionally high performance across all indices due to effective behavioral targeting and a highly engaging creative execution.

 

The Collective Ad Index uses a proprietary algorithm that calculates based on benchmarks seen across the Collective Network. Average Interaction time is measured in seconds. Campaign volume is millions of impressions served.

 

Creative