Collective Media

January 14, 2008

COLLECTIVE MEDIA RANKS WITHIN COMSCORE'S TOP TEN AD NETWORKS

Leading online ad network sees US reach grow to over 102 million; 55.9% of total Internet users

NEW YORK – JANUARY 14, 2008 – Collective Media, a leading online advertising network specializing in premium publishers and leading advertisers, today announced that it ranks as the #10 ad network according to ComScore's Media Metrix report for December 2007. Collective's position increased from #14 with 102,621,000 unique users monthly. According to this new data, Collective reaches 55.9 percent of all Internet users.

"We're very pleased to have increased our ComScore ranking, but our corporate focus continues to be quality over quantity," said Joe Apprendi, CEO of Collective Media. "We remain steadfast to our commitment of best-of-breed audience targeting, site transparency and client services designed to meet the needs of brand-name advertisers and publishers."

These rankings come on the heels of Collective’s recent announcement that it tripled U.S. audience reach as well as achieved 900% revenue growth in 2007.

About Collective Media
Collective Media is a leading online advertising network specializing in audience targeting, optimization and reporting solutions to increase relevancy and yield for both publishers and advertisers, reaching more than 140 million unique users monthly according to DART data. Collective is comprised exclusively of high quality, brand-name publishers offering the largest network of online news sites in addition to a wide selection of sites in every content category. Collective’s innovative approach enables both brand and direct advertisers to achieve superior results through sophisticated audience targeting technology, including contextual, behavioral, geographic and re-targeting. Founded in 2005, Collective Media is headquartered in New York City with offices in Los Angeles, San Francisco, Dallas, Chicago and Detroit. Visit Collective at www.collective-media.com.